// Menorca Rentals Villas Social Media
At Menorca Rentals, I manage the visual and digital identity across all social media platforms, creating photography, video, and graphic design content tailored to each audience. My role bridges creativity and strategy, from capturing and editing promotional visuals to designing campaigns that resonate with travelers. I stay on top of platform trends (Instagram, Facebook, TikTok, and more), engaging with followers daily and converting interactions into bookings—often closing sales directly through social channels.
//Video Reels
As we operate in a sector focused on selling experiences, it was essential to create visually engaging content tailored to the trends of platforms like Instagram and Facebook at the time.
To achieve this, I used a mix of tools—drones, professional cameras, and even iPhones—to produce both high-end visuals and more casual, relatable Reels that helped humanize the brand.
This approach not only led to significant growth in followers, but more importantly, boosted engagement and sales conversions by offering a fresh perspective beyond the static images found on the website..
